Author: Dan S. Kennedy
Publisher: Adams Media Corporatio
Keywords: sales, ultimate, letter, avenue, madison, techniques, powerful, boost, letters, based
Number of Pages: 195
Published: 2000-10-01
List price: $12.95
ISBN-10: 1580622577
ISBN-13: 9781580622578
A 28-step system for crafting sales letters, complete with examples of highly successful letters written for very visible companies, often by the author. Of broad interest for sales reps, business owners, and advertising people.
Author: Linda Richardso
Publisher: McGraw-Hill
Keywords: sales, coach, manager, making, coaching, leap
Number of Pages: 130
Published: 1996-09-01
List price: $19.95
ISBN-10: 0070523827
ISBN-13: 9780070523821
As companies shift from hierarchical management into teamwork, managing is not nearly as important as coaching. Here is the first book on the coaching process written exclusively for sales managers--a brief, easy-to-digest primer on making the transition from a traditional boss to a sales coach. Created by an author/instructor who teaches sales management as the prestigious Wharton Executive Development Center, this guide shows sales managers how to: understand the nuances and payoffs of coaching: conduct coaching sessions and improve key skills such as listening and giving feedback; deal with
Author: Linda Richardson
Publisher: McGraw-Hill
Keywords: sales, coach, manager, making, coaching, leap
Number of Pages: 208
Published: 2008-11-03
List price: $24.95
ISBN-10: 0071603808
ISBN-13: 9780071603805
Go from manager to coach--and motivate your staff to unprecedented success! Since the original publication of this classic guide, organizations have recognized that sales coaching is a sales manager’s most important role. Now, author Linda Richardson has completely updated and revised Sales Coaching to include the latest tools and techniques, as well as a refined sales coaching process for increasing performance. Sales Coaching will help you make the essential transition from boss to coach so you can help salespeople achieve their goals. In this new role, you will empower y
Authors:Andris A. Zoltners, Prabhakant Sinha, Greggor A. Z
Publisher: AMACOM
Keywords: sales, force, performance, accelerating, guide, complete
Number of Pages: 496
Published: 2001-04-15
List price: $79.95
ISBN-10: 0814406505
ISBN-13: 9780814406502
Every firm’s sales force combines the distinctive personalities of its members with complex issues of size, pay structure, incentives, performance evaluation, and effective uses of new technology. And while underrepresented in most marketing texts, the success of the sales force is a major component in the overall success of most companies. The Complete Guide to Accelerating Sales Force Performance develops an effective, innovative framework for evaluating and improving the performance of any sales force. This book identifies and describes the key factors for creating a fast-track, go-to
Author: Jeffrey Gitomer
Publisher: HarperBusine
Keywords: sales, new, resource, ultimate, bible
Number of Pages: 304
Published: 2008-05-01
List price: $29.95
ISBN-10: 0061379409
ISBN-13: 9780061379406
Since its initial publication in 1994, Morrow’s hardcover edition of Jeffrey Gitomer’s THE SALES BIBLE has sold over 117,000 copies, and another 100,000 in paperback (published by Wiley).But in the 13 years since then, Gitomer has made himself into a sales powerhouse with huge success around an inventively packaged series of books, with his classic THE LITTLE RED BOOK OF SELLING at its heart.Now at last, Gitomer has taken the title that began it all, and has completely revised it. The Sales Bible is totally reworked to fit into his line of bestselling sales titles. It’s sure
Author: Inc. Bizmanualz
Publisher: Bizmanualz, Inc.
Keywords: sales, management, pipeline, procedures, marketing, improve
Number of Pages: 712
Published: 2008-06-19
List price: $99.00
ISBN-10: 1931591369
ISBN-13: 9781931591362
Sales & Marketing is the foundation of any business. The Sales & Marketing Procedures for Sales Pipeline Management can help you take control of your Sales & Marketing processes and improve key facets like lead generation and sales closing. Thoroughly researched and reviewed by experts, these pre-written policies and procedures are based on the continually improving process philosophy, and they incorporate best practices and proven techniques that provide results. Creating clear policies and procedures can help align your sales and marketing efforts, which dramatically improves your sales pipe
Author: Cy Charney
Publisher: AMACOM
Keywords: sales, accelerate, success, techniques, tips, pro, instant
Number of Pages: 288
Published: 2003-11-24
List price: $17.95
ISBN-10: 0814472141
ISBN-13: 9780814472149
For the sales professional with more energy than experience and more ambition than knowledge, the fast lane to success can be riddled with potholes. But the last thing these go-getters want to do is get bogged down with some huge book of sales techniques. The Instant Sales Pro offers instead a quick yet comprehensive guide to the basics of successful selling: prospecting, getting on the customer’s wavelength, dealing with objections, negotiation, closing the sale, and more. Readers will learn every step of the sales process, starting with sales letters and cold calls, as well as how to s
