Author: V Kumar
Publisher: Now Publishers Inc
Keywords: value, lifetime, customer
Number of Pages: 112
Published: 2008-08-19
List price: $75.00
ISBN-10: 1601981562
ISBN-13: 9781601981561

Customer Lifetime Value - The Path to Profitability reviews the CLV metric in particular. Approaches to computing CLV and the concept of customer equity are discussed in detail. Specifically, this monograph provides the methods of measuring CLV, the strategies for developing customer-centric strategies, the implementation of CLV strategies in a B2B and B2C setting, and the challenges faced by an organization in implementing a CLV-based framework. The author details the importance of CLV as a metric in a marketer’s toolkit and how it is relevant to managing customers. Customer Lifetim

Author: Studs Terkel
Publisher: New Pre
Keywords: listening, lifetime, thoughts, further
Number of Pages: 288
Published: 2008-11-03
List price: $16.95
ISBN-10: 1595584234
ISBN-13: 9781595584236

The Pulitzer Prize-winning oral historian and nonagenarian makes a selection of his favorite unpublished writings, broadcasts, and interviews.Millions of Studs Terkel fans have come to know the prizewinning oral historian through his landmark books—"The Good War", Hard Times, Working, Will the Circle Be Unbroken?, and many others. Few people realize, however, that much of Studs’s best work was not collected into these thematic volumes and has, in fact, never been published. P.S. brings together these significant and deeply enjoyable writings for the first time.The pieces in P.S. ref

Author: Rheinhart And Winston Holt
Publisher: Holt McDougal
Keywords: health, lifetime
Number of Pages: 688
Published: 2003-01-01
List price: $93.27
ISBN-10: 0030646146
ISBN-13: 9780030646140

Author: Karolina Kawiaka
Publisher: Steerforth
Keywords: journal, health, lifetime
Number of Pages: 214
Published: 2002-08-15
List price: $24.95
ISBN-10: 1586420542
ISBN-13: 9781586420543

Today?s medical world is changing at a dizzying pace. Health insurers, doctors, and patients are involved in an elaborate game of musical chairs, with patient care often getting lost in the shuffle. The Lifetime Health Journal is a handy book to track medical history allowing anyone to keep track of their own important health information. Printed on acid-free paper, the journal features a bright red linen cover. It provides charts for tracking blood pressure, weight, cholesterol levels, illustrations, tables, worksheets, and other health indicators. There are also pages for medications, family

Author: John Butma
Publisher: Wiley
Keywords: influence, lifetime, juran
Number of Pages: 280
Published: 1997-06-27
List price: $44.95
ISBN-10: 0471172103
ISBN-13: 9780471172109

Legendary quality-control pioneer Joseph Juran cooperated with business writer John Butman, who capably traces the evolution of Juran’s thought in the context of his life. Born in 1904 in Romania, Juran emigrated to America, where he published such influential books as Quality Control Management (1951) and virtually invented the profession of "outside expert." The author outlines Juran’s key ideas (notably the sequences for achieving "breakthrough" and "control") and paints an engaging picture of a workaholic with a dry sense of humor, more interested in helping his clients help th

Author: Lou Cannon
Publisher: PublicAffairs
Keywords: lifetime, role, reagan, president
Number of Pages: 920
Published: 2000-04
List price: $24.95
ISBN-10: 1891620916
ISBN-13: 9781891620911

Hailed by the New Yorker as "a superlative study of a president and his presidency," Lou Cannon’s President Reagan remains the definitive account of our most significant presidency in the last fifty years. Ronald Wilson Reagan, the first actor to be elected president, turned in the performance of a lifetime. But that performance concealed the complexities of the man, baffling most who came in contact with him. Who was the man behind the makeup? Only Lou Cannon, who covered Reagan through his political career, can tell us. The keenest Reagan-watcher of them all, he has been the on

Author: Larry Bonura
Publisher: IUniverse
Keywords: poems, lifetime, engulfed
Number of Pages: 416
Published: 2002-10-28
List price: $23.95
ISBN-10: 0595246834
ISBN-13: 9780595246830

This collection of more than 200 poems traces the author’s poetry career from his teenage years to adulthood. It shows the progression of skill and depth.